Beyond a bright, uniform image exhibiting true colour fidelity, contrast is the most important element affecting viewing experience. If shadows aren't dark, image depth is 'washed out' and the magic of the cinema experience is diminished. Black isn't a colour and can't be projected onto your screen.  'Black' is really the  absence of light so a screen surface's ambient light management is important.

Grey screens can improve picture quality in viewing rooms where moderate levels of incidental light cannot be avoided such as reflected light from brightly painted walls and ceiling.  They assist contrast producing darker blacks in ambient light conditions although it is important to balance trade offs between contrast and colour fidelity - especially in the reproduction of realistic skin tones.

'Digital Grey' represents Screen Science's best balance between  blacks and bright punchy colours whilst retaining great skin-tone reproduction. A colour-corrected grey coating improves black-levels, enhances contrast and colour saturation but copes with incidental viewing room light.  While most grey screens have a low gain of 0.8 or less, Digital Grey achieves a remarkable gain of 1.2 making it 50% brighter than typical grey screens.

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Digital Grey vs standard matte white
Digital Grey  - The slightly darker screen surface of digital grey improves black levels and colour saturation in the face of ambient light. Gain from special optical coating maintains a brightness despite the darker surface. Standard Matte White   - Any ambient light in the viewing room serves to "wash out" the overall image which can dramatically affect contrast and colour saturation.   Higher projector lamp power is of limited use.

Please visit our gallery for images of digital grey screens.